About / Awards/ Press

Our Company
MandMDirect has come a long way since its founders Mark Ellis and Martin Churchward joined forces to sell end of line clearance sports products. We now sell fashion and lifestyle brands, as well as sports brands, and have over 1 million active customers. Our website gets over 21 million visits a year.

Our brand is about delivering fantastic brands at incredibly low prices - Up to 75% off the recommended retail prices. We sell menswear, womenswear, kidswear and some homewares too. We have nearly 200 brands in stock, including Adidas, Bench, Superdry, Henleys, Timberland, Diesel and Puma and are constantly scouring the marketplace for new brands and new deals for our customers.

Our customers are incredibly loyal to our brand. In Jan 2010 we came 5th overall in a customer satisfaction survey of the UK’s top 40 online retailers (www.foreseeresults.com) and we are consistently ranked within the Hitwise top 6 for clothing apparel and sportswear.
We have also won numerous industry awards… and swept the board at the 2010 Drapers E tail awards with 3 wins.

Europe
In 2009 we developed a new European website and now sell our products in Ireland, Netherlands, Belgium, France, Luxembourg and Monaco.
We are also expanding into the Nordic countries.
More recently, we have launched a German language website www.mandmdirect.de.

Company Information
Registered in England 5069228
VAT number GB 844 2725 24

Our Brand
Our success lies with our unwavering commitment to selling branded product at discounted prices, up to 75% off recommended retail prices, backed up with excellent customer service.

To deliver this, we have developed incredibly strong working relationships with the brands.
Also, as our overheads are relatively low…(we don’t have expensive retail outlets, we sell everything via our website or our catalogues directly to our customers) we pass the benefits on to our customers.

We NEVER buy from the grey market . The integrity of our brand rests on the quality assurance that everything we sell is 100% authentic.

Because of this, stock is limited – so when it’s gone it’s gone, but with up to 5,000 products online and new products added every day, you will always be able to find a new bargain. We have recently launched new product lines…handbags, underwear and homes.

We will NEVER be beaten on price and in April 2010 we launched a price promise to our customers which guarantees this. Click here for more details.

We also offer our customers no−quibble 28 day money back guarantee.

Our website is 100% secure and we are ISIS compliant.

Our History

1987
Mark Ellis and Martin Churchward join forces to sell end of line clearance sports product.

1990
National press advertisements feature offering specific clothing and footwear.

1991
The company begins trading as M and M Sports.

1994
Business flourishes, site in Leominster purchased. Business transfers from Stourbridge.

1998
MandMSports.com launched

2002
Mike Tomkins joins company.

2004
Management buy−out led by Mike Tomkins in partnership with ECI Partners LLP.
Sales pass £40M.

2005
Company name changed to M and M Direct to reflect the move towards fashion offering.
Partnership developed with Teenage Cancer Trust.
Sales pass £50M.

2006
Sales pass £60M.
96k raised for Teenage Cancer Trust.

2007
US Private Equity TA Associates complete a major investment in M and M Direct Ltd.
Steve Robinson formerly CEO of Tesco Direct takes over as CEO.
Mike Tomkins becomes Non−Exec Chairman.
Sales pass £70M.
Teenage Cancer Trust donation reach 317k.

2008
2nd place in the Sunday Times Fast Track.
Company exceeds previous records for online sales, first £1M order day 8th Dec.
Sales near £100M

2009
Company name changes to MandMDirect.com to underline the business’s online presence.
80% of sales taken online.
April - MandMDirect launch Teds-Shed.com, the official online outlet store for Ted Baker.
July - Introduced new warehouse management system.
MandMDirect expands into Europe.
Teenage Cancer Trust donation tops £600k.

2010
Launches German language website.
Winners. Drapers Etailer of the year. Best Etail Marketing initiative, Best Pure - play Etailer.
March - New website deployed.

We’re proud of our brand, and consistently living our values has resulted in our winning a number of prestigious accolades in the retail industry.

2010

Winner BT Retail Week Technology Awards 2010. Internet Technology of the Year

Winner Drapers Best Etail Marketing Initiative

Winner Drapers Best Pure-play Etailer

Winner Drapers Etail Awards Etailer of the Year

2009

IMRG/Hitwise Top 100 Award winner for 2009. Clothing, Apparel and sportswear.

2008

The Sunday Times Fast Track 2008. 2nd place

2007

Winner. Consumer Category for Outdoor Pursuits, Sports at the ECMOD Awards 2007